It has been three years since ppark has established.
With many friends’ help and support, we went through many ups and downs,
From many channels and stores’ disapproval until today’s support from clients
We have known it all.
People in the same trade suspected that ppark’s business model is not profitable and we will not be able to survive.
Some stores are profit oriented and refused to purchase our products which also denies consumers’ right to know .
And we were mocked and verbally attacked on line by other brands’ supporters because we have threaten their business. ppark has overcome all the difficulties and made a great breakthrough and luckily we are still alive.
Though we tumble, but we still stand strong
Every frustration, setback and distress is the best gift from God.
Every adversity, difficulty and trial is the best arrangement of God.
Every request, question and pressure is the best opportunity for self-improvement and growth.
No Pain No Gain.
In Pet Show Taipei 2009, clients complained the small size of our booth.
This year, we enlarge our booth, reserve two booths with size of 3x6M.
Maybe it is a test from God, make sure we will not easily give up.
In Taipei Pet Show 2010, ppark is in the “China Section”.
Which is rather ironic, since ppark always emphasis all products to be manufacturedin Taiwan and it is the only company that has all its products made in Taiwan in “China Section”.
We chose a road that is less traveled which destined us to be under siege and to break the siege in the future.
ppark is constantly breaking the siege.
Exactly, Break the siege, We never whine about our situation.
We had trouble, but we managed to solve it one by one.
In the evening of June, 11th, 2010, The event hundred billions of people have been waiting for, The World Cup opens today.
park chose 8 best teams that have the highest chances of winning the World Cup champion. By integrating each country’s characteristics, we have designed 30 World Cup limited editions collar and leash sets.
Your favorite pets can join this one month long World Cup fever. If you miss it, you will have to wait another 4 years.
Whoever buys ONE collar and leash set can join the 2010 champion prediction and earn a chance to win a PPark limited edition football.
Please visit the following stores to see more of our product selections. (In ordered of production lines completion)
1.Doggy House No.2, Sec. 1, Jiuzong Rd., Neihu Dist., Taipei City 114, Taiwan (R.O.C.) TEL: 02-27940228 02-27940228
2.Pet Plu, ( Living Mall Boutique) No.138, Sec. 4, Bade Rd., Songshan Dist., Taipei City 105, Taiwan (R.O.C.) TEL: 02-37621877 02-37621877
3.Kazper Services & Trading Company, Hong Kong TEL: ＋852-98109121
4.ForPet No.8, Ln. 16, Sec. 1, Da’an Rd., Da’an Dist., Taipei City 106, Taiwan (R.O.C.) TEL: 02-27113717 02-27113717
5 HsinChu Dog Boss Pet House No.161, Sec. 2, Zhonghua Rd., East Dist., Hsinchu City 300, Taiwan (R.O.C.) TEL: 03-5426333 03-5426333
6.COUCOU Pet Planet, Shanghai, China No 70, Shimen Yi Road, Jing’an District, Shanghai, China TEL+8621-63400680
7.DogBase No.282, Sec. 2, Datong Rd., Xizhi City, Taipei County 221, Taiwan (R.O.C.) TEL: 02-26423001 02-26423001
8.Pocky No.504, Sec. 4, Wenxin Rd., Beitun Dist., Taichung City 406, Taiwan (R.O.C.) TEL: 04-22347209 04-22347209
9.Woof Home 7F., No.118, Sec. 3, Zhongshan Rd., Zhonghe City, Taipei County 235, Taiwan (R.O.C.) TEL: 02-32349096 02-32349096
10.JinJiLi 7F., No.2, Sec. 3, Tingzhou Rd., Zhongzheng Dist., Taipei City 100, Taiwan (R.O.C.) TEL: 02-23642211 02-23642211
11.MIX 7F., No.617, Zhongzheng Rd., Yonghe City, Taipei County 234, Taiwan (R.O.C.) TEL: 02-29231100 02-29231100
12.Lotus 7F., No.2-9, Shen’aokeng Rd., Xinyi Dist., Keelung City 201, Taiwan (R.O.C.) TEL 02-24656101 02-24656101
13.King Kong Luxury Pet Shop 7F., No.96, Sec. 7, Zhongshan N. Rd., Shilin Dist., Taipei City 111, Taiwan (R.O.C.)台 TEL 02-28771122 02-28771122
14.PiJo Pet No.288, Jilin Rd., Zhongshan Dist., Taipei City 104, Taiwan (R.O.C.) TEL: 02-25620807 02-25620807
15 Wan Chai Pet Shop 7F., No.58, Leli Rd., Da’an Dist., Taipei City 106, Taiwan (R.O.C.) TEL: 02-27398959 02-27398959
16 Feng Gou 7F., No.534, Sec. 1, Donghua St., Beitou Dist., Taipei City 112, Taiwan (R.O.C.) TEL: 02-28230871 02-28230871
17 GoGo Shower, HsingChu No.583, Sec. 2, Zhonghua Rd., East Dist., Hsinchu City 300, Taiwan (R.O.C.) TEL: 02-27940228 02-27940228
Tainan is probably one of the most difficult area for PPark. We were about to cancel this gathering, because we were afraid there were be no one showing up. Thanks for Oh-Grandma for giving us the encouragement, so here we come!
New promotion on the road! Upload the photos of your baby pets or yourself wearing PPark products to Manager A-Yong’s facebook, you will have a chance of winning a 100 NT PPark Pet Show Taipei 2010 Coupon. Join now! Click the picture below to enter the event page. For more information, please see description.
Back to the time when mobile phones were just introduced,
In Taiwan, Motorola was more famous than Nokia.
It was when Motorola CD928 and V series dominated the mobile phone market and everyone seemed to own a Motorola phone.
At that time, I was also a Motorola user
Then, I switched to Nokia、Sharp, now I am a Iphone user.
why?
Because Motorola mobile phone price fluctuates too fast,
The retail price of Motorola handsets dropped in no more than three month.
The price fluctuation was larger than any other mobile brands, though the price deduction was good news to the consumers, but as the price went low, the value of the brand had simultaneously dropped.
When you spend 20,000NT to purchase a new handset, after 3 months, you found out , the retail price of handsets in the same price range、in the same period of time、 with similar function has dropped 3000 NT
How would you feel?
I decided to observe first
There are hundreds of mobile brands in current market.
While you are waiting for a price reduction, the new handsets with better design and more advance functions are being introduced.
After my observation, I noticed Nokia had the lowest price fluctuation,
Its retail price did not change much in 3 months time, even in a year’s time, its price fluctuation was still the lowest in comparison with other brands. It seemed like I didn’t waste any money
So I became royal to Nokia, at the same time, Motorola was losing its market share.
Though the later announced Motorola V3 series did bring a brief victory to Motorola, but it didn’t bring the brand back to its market dominance.
In my opinion, it is in everyone’s spending habit to buy something worth of good value in minimum price
The so-called minimum price is for sure after comparing prices with products in the same category.
Some gets regular price, some get a lower price due to channel competition.
When you find out you pay more for the same product, you tell yourself to wait longer for a better bargain next time.
When the better bargain did happen, you notice it is cheaper to buy it on the internet plus free delivery, so you choose to wait even more.
During the whole waiting period, the consumers may be tempted by other brands, and choose to buy other brands instead.
In short, consumers do not want to buy the products with high fluctuate price, the company or the brand ,in turn, lose its opportunity.
I personally was in exactly a situation like this, and that was why I chose to give up Motorola and turned to Nokia, Sharp
Until now, I am an Apple Iphone user.
Apple product lines have nearly no price fluctuation, the retail price is solid.
The distributors, therefore, need to compete against each other base on service offering.
After buying Apple, you don’t worry if there will be an upgraded version next day, nor to ponder if you had paid more.
True, Apple product price is not very approachable, but its design and brand value make everyone crazy about it.
For long time, Ppark never put emphasis on group buy,
Because I have learn from Motorola’s decline,
And because we don’t do group buy, the distributors are willing to purchase PPark products
Some distributors did not procure Ppark products first, instead, they borrow Ppark product photos and post it on internet.
Some even use Ppark product photos for commercial purpose without authorization (Use photo without commercial purpose is acceptable ) also reduce PPark product profit so to be able to compete with other brand.
They sell Ppark products without procurement in advance, they charge consumers for the products they haven’t purchased, then turn to Ppark when receiving order and asked us to issue invoice at the end of each month so they can have more turnover time.
Some stores asked if they can have group buy in a regular market price?
The answer : Unless you purchase products first.
If we ever accept these seeming smart and safe business models, how can we face those stores that
purchase PPark products、 pay in advance and follow all our business codes?
I am a consumer myself, and I shop as well, I also want to have great bargain.
I can understand why consumers want to have group buy, PPark sometimes received phone calls from
consumers asked for group buy possibility, and in fact, the profit of group buy is actually higher,
but in order to maintain our brand image, we have declined all these requests.
The distributors shouldn’t accept group buy for profit reason which in turns cause cut throat price competition among stores.
The damage will be three ways.
Ppark product price will be in disarray therefore consumers unwilling to purchase, or look for lowest price offering, product selling slows down, the company suffers from deficit and unable to launch new product lines.
There is no quality brand product in distributors, because they always circulate in price competition. Consumers care price, whenever a store offers the cheapest, the consumers follow.
You pay for what you get,
If a good product cannot be base on profit, the company cannot launch new product lines, the stores will be packed with cheap products, consumers have less options and therefore can only choose secondary products.
You never see Apple or Nike do group buy by themselves nor through distributors or stores.
Of course, Ppark cannot compete with them now,
But we determine to be an international brand, and it is crucial for us to be more selective and discrete.
To know your future, you must know your past
Ppark has done a case study on other brands,
We all have our own way of thinking, but we insist on doing the right thing.
From the day the company was established, we always hold on to our faith,
And that is what brought us this far without any regret.
How time flies, with a blink of eyes, the annual Pet Show has arrived again.
Next Friday, we will draw for our booth location. To avoid repeating the same mistake, we booked 2 booths, though it increases the cost. Last year, our service was less than satisfactory, so we decided to reserve more space for visitors to be more comfortable at our booth.
Of course, we will have special promotion and events for Pet Show Taipei 2010. Ppark will have both innovative products and special events and promotion ready for you.
Please follow Manager A Yong’s facebook, all news will be announced there.
3 years ago at my farewell party in Shanghai Happiness 131 restaurant, I told my friends from Shanghai that I will be back ! If no surprise, my return date will be ShangHai Expo 2010 .
Our agent in Shanghai Expo was finally decided. As Shanghai Expo 2010 opens, our products will be sold officially, After Hong Kong, we have once again marched onto a global scale. Thank you, Claire.
